PopStats offers comprehensive, robust and accurate population data that forms a building block of demographic knowledge to support critical business decisions.

PopStats data is collected from several public data sources like U.S Census, NCHS, NCES, IRS and BEA. Estimates at the household level are possible thanks to STI’s proprietary “bottom-up” methodology, relying on a strong correlation between U.S. Postal Service records and U.S. Census data.