White Papers - Placer.ai

3 Consumer Trends to Watch in 2025

Dive into the data to explore key trends shaping consumer behavior in 2025 and discover strategies helping top brands drive foot traffic to brick-and-mortar stores.

March 10, 2025

Hotels in the Heart of the City

White Paper

Dive into the data to examine hotel visit trends across four major downtown cores: Miami, Chicago, New York, and Los Angeles.

March 10, 2025

Blueprint for Recovery: Lessons From New York’s Office Comeback

White Paper

Dive into the data to see how New York office visitation patterns evolved in 2024 – and uncover trends shaping Big Apple work routines heading into 2025.

February 24, 2025

3 Strategies for Full-Service Success in 2025

White Paper

Dive into the data to uncover strategies helping full-service restaurant chains succeed in what remains a challenging environment.

February 21, 2025

How Stadiums and Arenas Engage Fans

White Paper

Dive into the data to explore how sports venues drive fan engagement with superstar athletes, winning teams, and audience-centric initiatives.

February 6, 2025

The Return to Office: Recovery Still Underway

White Paper

Dive into the data to explore the state of office recovery and see how evolving office visit patterns are impacting ground transportation hubs, fast-casual dining, and more.

January 31, 2025

Quarterly Retail Review: Q4 2024

White Paper

Dive into the data to see how fitness clubs, discount & dollar stores, apparel chains, grocery stores, superstores, and home improvement & furnishing chains fared in the all-important fourth quarter of 2024.

January 24, 2025

10 Top Brands to Watch in 2025

White Paper

Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.

January 16, 2025

2024 Holiday Lessons: Paving the Way for 2025

White Paper

Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.

January 9, 2025

The Local Economic Impact of Major Sports Events

White Paper

Dive into the location intelligence analysis of the Copa América Games in Atlanta, GA, to find out how major sporting events impact local economies in general and the hospitality segment in particular.

January 2, 2025

Targeting Your Audience: Identifying and Engaging the Ideal RMN Customer

White Paper

Find out how brick-and-mortar heavy retail segments such as department stores, grocery stores, and c-stores, can leverage their physical fleets to enable in-store targeted advertising through Retail Media Networks.

December 19, 2024

2024 Migration Trends: The Continued Draw of Mountain States

White Paper

Dive into recent migration data to find out why Idaho, Nevada, and Wyoming are becoming top relocation destinations.

December 2, 2024

Specialty and Value Chains Transform Grocery in 2024

White Paper

Find out how specialty and value chains are shaping the grocery landscape in 2024.

November 7, 2024

Quarterly Retail Review: Q3 2024

White Paper

See how fitness clubs, discount & dollar stores, superstores and wholesale clubs, grocery chains, apparel retailers, and home improvement & furnishing chains fared in the third quarter of 2024.

October 17, 2024

Meet You at the Mall: Malls' Summer Draw

White Paper

Dive into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months.

October 11, 2024

Pricing Strategies Driving Restaurant Visits in 2024

White Paper

This white paper dives into the data to explore the state of the restaurant industry in 2024 and see how leading chains are navigating the challenges posed by rising prices.

September 26, 2024

The Healthcare Opportunity in Grocery

White Paper

As healthcare continues to evolve, nontraditional providers like grocery stores are cementing their roles as key players in the space. How do wellness offerings impact grocery store visitation patterns? We dove into the data to find out.

September 12, 2024

Retail Giants in 2024: Walmart, Costco, and Target's Competitive Edge

White Paper

See how retail giants Walmart, Costco, and Target fared in the first half of 2024 – and explore factors contributing to their success.

August 23, 2024

Emerging Trends for CRE in 2024

White Paper

This Placer Snapshot explores key trends impacting the commercial real estate market – including return to office, shopping center visit recovery, and population growth patterns nationwide.

August 8, 2024

2024 Hotel Visit Trends

White Paper

Despite inflation and other headwinds, the hotel industry presents significant growth opportunities across tiers, regions, and audience segments.

August 1, 2024

Domestic Tourism Trends in NYC and LA

White Paper

Uncover key trends shaping domestic tourism in New York City and Los Angeles – two of the nation's most popular travel destinations.

July 25, 2024

Q2 2024 – Retail & Restaurant Review

White Paper

Dive into the data to find out how discount and dollar stores, grocery chains, fitness clubs, superstores, home improvement and furnishing chains, and restaurants fared in the second quarter of 2024.

July 18, 2024

Los Angeles Office Trends in 2024

White Paper

Discover the state of office recovery in the Los Angeles metro area – and explore key trends shaping the return to office in some of LA's major business districts.

July 7, 2024

Advantages of New Players in the Retail Media Space

White Paper

Discover the unique brick-and-mortar advertising potential of Costco's and Wawa's new retail media networks – and how advertisers can best leverage this opportunity.

June 27, 2024

Brewing Success: Winning Strategies for Coffee Chains

White Paper

Dive into the data to explore foot traffic trends in the coffee space – and uncover factors driving visits to Starbucks, Dunkin’, and other leading chains.

June 20, 2024

Unlocking Potential in Underserved Grocery Markets

White Paper

Dive into the data to uncover potential growth markets in regions with limited grocery chain availability.

June 7, 2024

Migration Hotspots in a Cool 2024 Market

White Paper

Dive into the data to uncover 2024's new domestic migration hotspots – and find out what makes them so popular.

May 23, 2024

Winning Strategies for a Stabilizing Fitness Market

White Paper

This report leverages location intelligence to understand how leading fitness chains are evolving to stay ahead in a stabilizing market.

May 16, 2024

Retail Trends Q1 Check-In: Navigating Consumer Behavior Online and Offline

Webinar

Join us as we dissect the latest retail trends impacting major retail and quick-service restaurants.

May 8, 2024

C-Stores: From Convenient Stops to Go-To Destinations

White Paper

Discover key strategies helping C-Stores drive visits, engage customers, and cement their roles as dining, shopping, and tourism destinations in their own right.

April 25, 2024

Q1 2024 Retail & Dining Review

White Paper

The report analyzes the Q1 2024 performance of the Discount & Dollar Stores, Grocery Stores, Fitness, Superstores, Dining, and Home Improvement & Furnishings categories.

April 17, 2024

Revenue Strategies for Civic Leaders

Webinar

In this webinar, we’ll hear from local leaders about how they use data and AI to increase revenue from Retail, Tourism, and Events, especially in the new paradigm of remote work.

April 17, 2024

The QSR Dining Advantage

White Paper

See what's driving visitors to the QSR segment and what other dining categories can learn from fast-food’s success.

April 11, 2024

The Comeback of the Mall in 2024

White Paper

This report explores the state of malls in 2024 by analyzing trends driving mall traffic and seeing where consumer behavior is changing – and where it’s staying the same.

March 28, 2024

Meeting 2024's Consumer

White Paper

This report leverages historical and current foot traffic data and trade area analysis to better understand the current retail and dining landscape and reveal consumer trends likely to shape 2024 and beyond.

This white paper dives into the data to explore some of the key trends shaping the office recovery.

March 7, 2024

Retail Innovation: How In-Store Technology is Redefining the Customer Experience

Webinar

In this webinar, we will dive into the retail technologies that are reinventing the shopping experience.

March 5, 2024

Q1 Consumer Trends Update

Webinar

In this webinar, we'll analyze the latest trends shaping the around Q4 earnings and the retail landscape going into 2024.

February 21, 2024

Q4 2023 Quarterly Index

White Paper

Find out how the Fitness, Beauty & Self Care, Discount & Dollar Stores, Superstores, Grocery Stores, and Dining categories fared during last year’s all-important holiday shopping season.

February 15, 2024

10 Top Brands to Watch in 2024

White Paper

This report leverages up-to-date location intelligence and consumer demographic insights to identify ten brands gearing up for growth in 2024.

February 7, 2024

Retail 2024 - The CPG Perspective

Webinar

In this webinar, we will dive into retail performance from a CPG lens to examine the sectors thriving, their biggest challenges, the implications of shifts in shopping behavior, as well as the increasing importance of innovation in the space.

February 7, 2024

Retail in 2024 - What to Expect

Webinar

In this webinar, we will dive into the latest location analytics to identify the biggest trends that will drive retail performance in Q1.

January 24, 2024

The Retail Opportunity of Stadiums

White Paper

This white paper analyzes location intelligence metrics for some of the biggest stadiums across the country to reveal the commercial potential of these venues beyond simple ticketing revenue.

January 11, 2024

Retail Real Estate Kick Off

Webinar

In this webinar, we will leverage the latest location analytics to uncover the biggest trends that will impact retail real estate in 2024.

January 10, 2024

East Coast Migration Hubs

White Paper

Find out which 4 states are attracting domestic relocators on the East Coast and see the factors driving migration to the region.

In this webinar, we look back at the last year to identify the biggest trends that will drive retail performance in 2024.

December 19, 2023

How Physical Stores Help DNBs Thrive

White Paper

Explore how DNBs (Digitally Native Brands) leverage physical stores to grow their brand, reach core audiences, and increase customer engagement.

December 7, 2023

3 Trends Shaping the Dining Industry

White Paper

This report leverages the latest location intelligence data to identify three dining trends that will shape the dining industry in 2024.

November 30, 2023

2023 Grocery Round-Up

Webinar

In this webinar, we dive into the latest foot traffic and consumer behavior data to analyze which grocery retailers are adopting new strategies and how changing preferences are affecting the sector.

November 28, 2023

8 Retail Trends to Watch in 2024

White Paper

Dive into the location intelligence data to find out which trends will shape the retail, dining, advertisement, entertainment, and real estate spaces in 2024.

November 16, 2023

Shopping Center Myths & Facts

Webinar

In this webinar, we will break down some of the most important trends impacting shopping centers to see which have staying power, and which will fade.

November 14, 2023

Looking Ahead: Lessons from the 2022 Holiday Season

White Paper

Dive into the data to find out what’s in store for retailers this holiday season, and what brick-and-mortar chains can do to make the most of the busiest quarter of the year.

October 26, 2023

How Entertainment is Driving Local Economies

Webinar

In this webinar, we explore entertainment as a driver of economic growth.

October 25, 2023

Q3 2023 Quarterly Index

White Paper

Read Placer.ai’s latest Quarterly Index to see how the Grocery, Superstores, Discount & Dollar Stores, C-Stores, Dining, Malls, Movie Theaters performed in Q3 2023.

October 19, 2023

Banner Variety Within 3 Grocery Giants

White Paper

This white paper analyzes the reach of three largest grocery holding companies in the United States – Ahold Delhaize, The Kroger Co., and Albertsons Companies.

October 12, 2023

Superstore and Grocery Leaders Transforming Retail Media

White Paper

This white paper dives into the data to explore innovations in the brick-and-mortar retail media space pioneered by superstore and grocery leaders.

October 5, 2023

The State of Restaurant Real Estate

Webinar

In this webinar, we examine the latest trends in restaurant real estate. We'll look at overall dining sector visitation trends and how post-pandemic changes in consumer behavior have reshaped restaurant operators' real estate strategies.

September 20, 2023

Exploring the Diversity of Malls in 2023

White Paper

This report analyzes mall-based consumer behavior and looks at the different functions played by the various shopping center formats within the wider retail landscape.

September 11, 2023

The State of Malls in 2023

Webinar

In this webinar, we break down malls' performance from the first half of 2023 and examine what challenges and opportunities the upcoming months may have for this retail format.

September 6, 2023

The New York City Office Recovery

White Paper

Dive into the data to explore the emerging work week in Manhattan’s big skyscrapers and throughout the Big Apple’s very different neighborhoods.

August 10, 2023

How Innovation is Driving Retail Real Estate

Webinar

In this webinar, we will break down some of the most exciting technologies and innovations that could impact the wider retail and retail estate spaces.

August 8, 2023

Retail Giants in 2023: Visit Patterns to Walmart, Costco, and Target

White Paper

Dive into the data to see how superstores are faring in an economically challenging period and see what lies ahead for Walmart, Costco, and Target in the second half of 2023.

July 30, 2023

Retail at the Halfway Point of 2023

White Paper

Explore the retail trends that have prevailed in 2023 so far and find out which industries and brands are finding success in a dynamic economic environment.

July 27, 2023

Q2 2023 Quarterly Index

White Paper

Dive into Placer.ai’s Q2 2023 Quarterly Index to find out how the Fitness, Car Wash, Discount & Dollar Store, Grocery, Dining, Superstore, and Mall categories performed in Q2 2023.

July 20, 2023

2023’s Top Regional Retail Hubs

White Paper

Discover four metro areas where retail is thriving despite the wider macroeconomic challenges and find out the unique factors driving success in each region.

June 29, 2023

Uncovering Behaviors and Characteristics of Today’s Consumer

White Paper

Explore recent shifts in shopping patterns, discover current in-store habits and behaviors, and learn about the surprising brand preferences of key audience segments.

June 22, 2023

Insights Into Car Wash Visitation Trends: Patterns and Behaviors

White Paper

This report analyzes visit metrics within the car wash category with the aim of examining the current landscape and forecasting the trajectory of the industry in the second half of 2023.

June 15, 2023

Remote Work: Implications and Strategy for City Leaders

Webinar

In this webinar, we’ll discuss the impact remote work is having on office vacancy, retail health, street life, and even a city’s tax base.

June 8, 2023

5 Major Grocery Trends Shaping the Industry in 2023

White Paper

Read the report to find out how the grocery space is adapting to changing times, with immersive experiences, small-format stores, affordable alternatives and advertising innovations.

June 1, 2023

Exploring the On-Site Workforce in 5 Major U.S. Cities

White Paper

Dive into the data to uncover the work patterns, habits, and characteristics of today’s on-site workforce in the business centers of five major U.S. cities.

May 17, 2023

Retail Real Estate: Three Years Since the Pandemic

Webinar

In this webinar, we will leverage the latest location analytics to uncover how the pandemic has impacted retail real estate today.

May 17, 2023

Brewing Change: Shifts in Coffee Consumer Behavior

White Paper

Dive into the recent performance of leading coffee chains to see how the segment is attracting visitors and staying innovative in challenging times.

May 4, 2023

CRE in 2023: An Office and Multi-Family Perspective

Webinar

In this webinar, we will leverage the latest location analytics and migration data to understand the current CRE landscape, and the impact of office and multi-family trends.

May 3, 2023

How Rising Living Costs Are Impacting Domestic Migration Trends

White Paper

Our latest white paper analyzes the impact of inflation on movement patterns across the country and examines how changing demographics can affect local businesses.

April 27, 2023

Retail Breakdown Ahead of Q2

Webinar

In this webinar, we will dive into the latest location analytics to identify the biggest trends driving retail performance in Q1.

April 19, 2023

Placer.ai Quarterly Index - Q1 2023

White Paper

Dive into Placer.ai’s Q1 2023 Quarterly Index to find out where the economic headwinds are continuing to impact retail performance and what categories are beating the curve.

April 18, 2023

Navigating a Changing Mall: Analyzing Consumer Behavior

White Paper

Malls still play a key role in the wider retail landscape. This report analyzes changes in shopping center visitor behavior to see how malls are maintaining relevance in 2023.

In this webinar, we break down the latest location intelligence from the first quarter of 2023 to see which tactics and trends are emerging within the retail space.

April 4, 2023

Entertainment Evolved

White Paper

This report analyzes visitation data for three out-of-home entertainment categories to understand how the wider industry has changed over the past three years.

March 23, 2023

The Evolution of the Retail Media Network

Webinar

Retail media networks are taking the advertising world by storm. In this webinar, we dive into the latest data to see how retailers and advertisers can leverage foot-traffic analytics.

March 21, 2023

Digitally Native's Brick-and-Mortar Future

Webinar

In this webinar, we will dive into the latest location intelligence to uncover the strategies DNBs (Digitally Native Brands) and DTCs (Direct to Consumer companies) are employing to leverage the full potential of offline retail.

March 9, 2023

Five Strategies to Unlock the Potential of Retail Media Networks

White Paper

Retail media networks are taking the advertising world by storm. We dove into the data to see how retailers and advertisers can leverage foot traffic analytics to win at the retail media game.

February 27, 2023

2023: A Civic Perspective

Webinar

In this webinar, we leverage location data to break down the biggest challenges and opportunities facing municipalities in the country.

February 20, 2023

Navigating a New Normal in Business Travel & Commutes

White Paper

The travel industry experienced plenty of stops and starts from 2019 onward. We check in on the lingering effects of the pandemic and take a closer look at evolving traveler behavior.

February 16, 2023

Who’s in the Stands? An In-Depth Look at Arena and Stadium Visits

White Paper

Learn how location intelligence can reveal the psychographic and demographic characteristics of any in-person audience.

February 9, 2023

2023 Restaurant Update

Webinar

In this webinar, we will dive into the latest location analytics to understand the trends driving the dining sector, from the biggest challenges to the most innovative concepts.

February 8, 2023

How Innovative Dining Chains are Shaking Up the Industry

White Paper

This report draws on the latest location intelligence metrics to identify some of the key strategies that are helping leading dining brands stand out and thrive in a challenging environment.

January 26, 2023

CRE Expectations 2023

Webinar

In this webinar, we will analyze the biggest lessons from 2022 and what they mean for retail real estate decision-making in 2023

January 24, 2023

Digitally Native and Direct-to-Consumer Brands Take to the Streets

White Paper

This report looks at online and offline visit data to analyze why digital businesses are investing in brick-and-mortar stores and what can be learned from their success.

January 19, 2023

Q4 2022 Quarterly Index

White Paper

Dive into Placer.ai’s Q4 2022 Quarterly Index to find out how the current economic headwinds impacted key categories during the critical holiday shopping season.

In this webinar, we look back at the last year to identify the biggest stories driving retail.

January 12, 2023

10 Top Retail Brands to Watch in 2023

White Paper

This report draws on layers of geospatial, psychographic, and foot traffic data to reveal 10 retail brands with a winning strategy for the coming year.

January 2, 2023

Retail Trends That Will Shape 2023

Webinar

In this webinar, we look back at the last year to identify the biggest trends that will drive retail performance in 2023

December 15, 2022

Retail Trends Forecast 2023

White Paper

We dove into the data to try and predict what 2023 may have in store in the retail, dining, and office space.

December 13, 2022

Retail’s Evolving Holiday Season

White Paper

This white paper looks at the evolution of the holiday retail season in recent years and uses foot traffic data to analyze specific shopping milestones across key retail sectors.

November 23, 2022

2022 Grocery Round-Up

Webinar

We dive into the grocery sector's biggest challenges and opportunities for the year to come.

November 17, 2022

The Small-Format Advantage

White Paper

Discover how small-format stores can help retailers better serve their customers while complementing existing store formats within their fleets.

November 14, 2022

Shopping Center Trends: Myths & Facts

Webinar

In this webinar, we break down some of the most important trends impacting shopping centers to see which have staying power, and which will fade. We leverage the latest location data to analyze what is really happening in retail and how shopping centers across the country are being affected.

November 6, 2022

Grocery’s Ongoing Resilience

White Paper

This white paper takes a closer look at some of the factors keeping the offline grocery space thriving through uncertain times.

October 27, 2022

Q3 2022 Quarterly Indexes

White Paper

Placer.ai’s Q3 2022 Quarterly Index analyzes how the current inflation is impacting visit performance across the wider retail and services landscape and looks at leading brands going into the 2022 holiday shopping season.

October 20, 2022

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