Ulta Beauty ULTA Demographics and Foot Traffic Insights

Leverage Placer’s location analytics to analyze and compare chain performance and track industry trends over time
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Beauty & Spa
Beauty & Spa
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Metrics
March 2025
Vs.
March
2024
Ulta Beauty
MoM change
%
YoY change
%
Total Visits
N/A
Avg. Visits/Locations
N/A
Placer.ai LogoGet More Insights

Nationwide Foot Traffic Visits for Ulta Beauty Stores

Compared to 10 Months Ago
Ulta Beauty
/
ULTA
 experienced a
47%
 change in visits in
December 2024
 compared to
March 2024
Examine nationwide foot traffic visits across all
Ulta Beauty
/
ULTA
stores, evaluating their performance relative to the industry average. Tailor the report to specific criteria such as chain, state, and time range for a comprehensive analysis.

Most Visited Ulta Beauty Stores

Ulta Beauty
/
ULTA
's most popular location is
Ulta Beauty
 
1351 N Victory Pl, Burbank, CA 91502
, with
55.7K
 visitors in
March 2025
Assess all
Ulta Beauty
/
ULTA
 stores based on visitor rankings to identify the most and least visited locations. Determine
Ulta Beauty
/
ULTA
's top-performing store in terms of foot traffic and pinpoint the least frequented store.
Ranked Venues
March 2025
Ulta Beauty
Rank
Store Name
Total Visits
Most Visited Ulta Beauty Stores
This dataset contains foot traffic rank data for Ulta Beauty stores for various states.
 
Ulta Beauty
 /
1351 N Victory Pl, Burbank, CA 91502
55.7K
 
Ulta Beauty
 /
51 Peninsula Center Ste A, Rolling Hills Estates, CA 90274
52.4K
 
Ulta Beauty
 /
260 Consumer Square, Mays Landing, NJ 8330
51.3K
 
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Ulta Beauty Store Visits Map

Ulta Beauty
/
ULTA
 stores in
New Mexico
saw a
51.8%
change in customer visits in
March 2025
compared to
March 2024
Explore
Ulta Beauty
/
ULTA
store visit patterns across the US with this map. Highlighting states with varying levels of foot traffic, this visualization provides insights into regional consumer trends, aiding businesses in optimizing marketing strategies and resource allocation.
Geographic Breakdown
March 2025
Vs.
March 2024
Ulta Beauty
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Ulta Beauty Visitor Demographics

Explore
Ulta Beauty
/
ULTA
audience demographics, including median household income, education level, age, ethnicity, and personas. Gain valuable insights to tailor marketing strategies effectively.
Audience Overview
March 2025
Ulta Beauty
Vs.
Competitors
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Chain Visits Forecast
Take the guesswork out of your day-to-day work and get a look into the future of your business!
  • Improve planning, optimize operations, and mitigate risks with projected foot traffic estimates for retail chains.
  • View forecasts by state or top locations and compare against previous years, competitors, and industry benchmarks.
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From our Blog
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Beauty Retail: Changes, and Challenges Ahead

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Read More
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April 14, 2025
Retail & Dining Q1 2025 Recap: Budget-Friendly Segments Shine 

With Q1 2025 behind us, we analyzed the performance of key retail and dining categories to understand how consumer sentiment is shaping visit trends across different segments.

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Blog
March 6, 2025
Beauty Retail: Changes, and Challenges Ahead

How are beauty retailers performing as consumers shift their focus to other discretionary categories? We took a look at visits to major retailers like Ulta to find out.

Read More
arrow
Blog
November 18, 2024
A Beautiful Season Ahead: Ulta and Sally Beauty Supply

Leading beauty chains Ulta Beauty and Sally Beauty Supply are gearing up for an exciting holiday shopping season. We dove into the data to see how the two chains have performed in recent months – and what they can expect in this year’s Q4 retail milestones.

Read More
arrow
Blog
August 14, 2024
Beauty in 2024: Many Ways to Win

With Q3 2024 underway, we checked in with beauty chains Ulta Beauty and Sally Beauty Supply, owned by Sally Beauty Holdings, Inc. How did they fare in the first half of the year? And what are some of the factors driving their success?

Read More
arrow
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