Insights into the physical world anchored in location analytics

Burger King’s Fire-Breathing LTO Drives Visits

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Lila Margalit

Jun 6, 2025

1 minute

Rethinking the Mall Anchor in 2025: A Visit-Focused Approach

Discover how mall anchors are transforming in 2025 – and how a foot-traffic-focused approach to choosing key tenants can drive visits and shopper engagement.

Placer Research

May 29, 2025

8 minutes

Coach Keeps Visits Up

The Kroger Co, is a leading player in the grocery store space, operating its epon lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu

Bracha Arnold

Jun 5, 2025

3 minutes

DICK’s Sporting Goods Expands Is Audience Reach with Foot Locker Acquisition

The Kroger Co, is a leading player in the grocery store space, operating its epon lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu

R.J. Hottovy

Jun 4, 2025

1 minute

Industry Trends

Year-Over-Year Visits to Grocery Stores by State

Placer.ai Mall Index: May 2025 & Memorial Day Strength

The Kroger Co, is a leading player in the grocery store space, operating its epon lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu

Shira Petrack

Jun 6, 2025

3 minutes

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Much Ado About Store Size

Small-format stores are all the rage. But is "going small" really the key to brick-and-mortar retail success in 2025? We dove into the data to find out.

Lila Margalit

June 4, 2025

4 minutes

Discount & Dollar Stores Emerge as a Front Runner in 2025

Discount and dollar stores have benefitted from an enhanced consumer focus on value. What challenges does the segment face, and what opportunities do retailers like Dollar Tree and Dollar General have to regain their footing with consumers? We took a look at the data to find out.

Elizabeth Lafontaine

June 3, 2025

3 minutes

What Can Pharmacy Chains Gain From Rite Aid’s Closures?

The drugstore and pharmacy space has faced significant challenges in recent years, and recently, Rite Aid announced that it would be closing all its locations. We took a look at the location intelligence for Rite Aid and the chains buying its closing locations to see how this closure might affect visits to the other chains.

Bracha Arnold

June 2, 2025

4 minutes

Jagalchi Food Hall Opens at Serramonte Center and Crowds Follow

Jagalchi Food Hall and Grocery Store, a one-stop destination for Korean eats, opened at Serramonte Center in Daly City, California, recently opened. How have visits to the center shifted since its opening? We took a look at the location analytics to find out.

Caroline Wu

May 30, 2025

3 minutes

Memorial Day 2025 Consumer Traffic Recap

Memorial Day – the unofficial start of the summer season – is typically accompanied by major retail promotions and movie releases. We dove into the visit data to see how consumers celebrated the holiday and see how brick-and-mortar retail traffic compared to last year's numbers.

Shira Petrack

May 30, 2025

3 minutes

Gauging the Tariff Impact on Manufacturing – May 2025 Update

In March 2025, industrial manufacturing facilities saw upticks in activity as production ramped up in anticipation of potential tariff-related disruptions. Did these patterns hold steady in April 2025? We took a look at visitation trends to major manufacturing sites across the country to see how activity has shifted.

R.J. Hottovy

May 29, 2025

4 minutes

Five Below and Ollie’s Continued Foot Traffic Success

Discount and dollar stores have enjoyed unprecedented success over the past few years as economic uncertainty continues to weigh on consumers’ minds – and wallets. We took a look at two discount players, Five Below and Ollie’s Bargain Outlet, to see where the two are holding as the first half of 2025 draws to a close.

Bracha Arnold

May 28, 2025

4 minutes

Kohl’s: Bright Spots to Build On?

Despite a challenging period, Kohl's visit gap narrowed in Q1 2025 - and March 2025 visits showed slight growth. And certain regions of the country experienced a year-over-year visit increase, driven, in part, by its partnership with Sephora.

Lila Margalit

May 27, 2025

1 minute

Lululemon and DICK’s: Scoring Big With Celebs and Events

Sportswear and athleisure brands DICK’s Sporting Goods and lululemon athletica showed that partnering with star athletes and making bold statements at major competitions is one way to build success in the long term. What did location analytics reveal about this strategy? We dove into the data to find out.

Ezra Carmel

May 27, 2025

4 minutes

Wayfair at Year One – A Go-To Furniture Destination Spot

Online furniture retailer Wayfair added a flagship store in Wilmette, IL last year. How is the store performing one year on? We take a closer look.

Lila Margalit

May 23, 2025

1 minute

Gap & Ulta Traffic Rebound After Tough Start to 2025

Visits to Gap banners and Ulta were mixed in Q1 2025. While some chains - like Athleta - enjoyed visit growth, others experienced more challenges. Still, pockets of optimism could be seen - visits per location showed growth, suggesting strengthening consumer engagement.

Shira Petrack

May 23, 2025

3 minutes

Who Attended the 2025 Kentucky Derby?

In early May 2025, horse racing fans were treated to the 151st Run for the Roses at Churchill Downs in Louisville, KY, with thoroughbred Sovereignty coming out the winner. We took a closer look at the location analytics and psychographic characteristics of visitors to find out who attends the Kentucky Derby.

Ezra Carmel

May 22, 2025

4 minutes

Placer.ai Mall Index: May 2025 & Memorial Day Strength

Traffic increased across all mall formats in May 2025, likely bolstered by a strong Memorial Day performance.

Shira Petrack

June 6, 2025

3 minutes

Coach Keeps Visits Up

Coach's affordable luxury and focus on the retail experience is driving visits to the chain in 2025.

Bracha Arnold

June 5, 2025

3 minutes

DICK’s Sporting Goods Expands Is Audience Reach with Foot Locker Acquisition

DICK's acquisition of Foot Locker will help the company reach new audiences and diversify its customer base.

R.J. Hottovy

June 4, 2025

1 minute

Much Ado About Store Size

Small-format stores are all the rage. But is "going small" really the key to brick-and-mortar retail success in 2025? We dove into the data to find out.

Lila Margalit

June 4, 2025

4 minutes

The Current Pace of the Fitness Space

Dive into the data to explore recent visitation patterns and consumer trends in the fitness space - and uncover potential keys to success, rooted in location intelligence.

Placer Research

May 5, 2025

8 minutes

Domestic Migration in 2025: The Great Slowdown

Dive into the data to explore domestic migration patterns over the past four years – and uncover states and metro areas emerging as relocation hotspots in 2025.

Placer Research

April 25, 2025

6 minutes

3 Consumer Trends to Watch in 2025

Dive into the data to explore key trends shaping consumer behavior in 2025 and discover strategies helping top brands drive foot traffic to brick-and-mortar stores.

Placer Research

March 27, 2025

6 minutes

Burger King’s Fire-Breathing LTO Drives Visits

Lila Margalit

June 6, 2025

1 minute

Broad Pickins’ for Big Chicken

Big Chicken's moment in the spotlight has been building for the past few years. The surge in chicken offerings has spurred considerable traffic in the fast-casual and quick-service dining sectors.With the year’s midpoint quickly approaching, we took a look at some of the most popular players in the game to see how visits are performing.

Bracha Arnold

May 19, 2025

4 minutes

Executive Insights

QSR Q1 2025 Final Thoughts

The first quarter of 2025 posed challenges to quick-service restaurants, with major chains like McDonald's experiencing foot traffic declines. Still, some brands - like Taco Bell and Wingstop - managed to drive growth. We take a closer look at the data to see where the segment stands today.

R.J. Hottovy

May 12, 2025

5 minutes

First Watch Traffic Continues to Climb

First Watch is continuing to add more stores to its fleet, and visits continue to grow as well.

Shira Petrack

May 5, 2025

1 minute