McDonald's MCD Demographics and Foot Traffic Insights

Leverage Placer’s location analytics to analyze and compare chain performance and track industry trends over time

Industry

Fast Food & QSR

Fast Food & QSR

State

Nationwide Foot Traffic Visits for McDonald's Stores

Compared to 10 Months Ago

McDonald's

/

MCD

experienced a

20%

change in visits in

October 2024

compared to

January 2024

Examine nationwide foot traffic visits across all

McDonald's

/

MCD

stores, evaluating their performance relative to the industry average. Tailor the report to specific criteria such as chain, state, and time range for a comprehensive analysis.

Most Visited McDonald's Stores

McDonald's

/

MCD

's most popular location is

McDonald's

350 Walnut St, East Bernard, TX 77435

, with

10.0K

visitors in

January 2025

Assess all

McDonald's

/

MCD

stores based on visitor rankings to identify the most and least visited locations. Determine

McDonald's

/

MCD

's top-performing store in terms of foot traffic and pinpoint the least frequented store.

Rank	Store Name	Total Visits
Most Visited McDonald's Stores This dataset contains foot traffic rank data for McDonald's stores for various states.
	McDonald's / 350 Walnut St, East Bernard, TX 77435	10.0K
	McDonald's / 2100 Kanoelehua Ave, Hilo, HI 96720	99.3K
	McDonald's / 3215 John F. Kennedy Blvd, Union City, NJ 07087	99.1K
	N/A N/A N/A N/A N/A N/A N/A N/A	N/A N/A
	N/A N/A N/A N/A N/A N/A N/A N/A	N/A N/A
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	N/A N/A N/A N/A N/A N/A N/A N/A	N/A N/A
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	N/A N/A N/A N/A N/A N/A N/A N/A	N/A N/A

McDonald's Store Visits Map

Explore

McDonald's

/

MCD

store visit patterns across the US with this map. Highlighting states with varying levels of foot traffic, this visualization provides insights into regional consumer behavior, aiding businesses in optimizing marketing strategies and resource allocation.

McDonald's Visitor Demographics

Explore

McDonald's

/

MCD

visitor demographics, including median household income, education level, age, ethnicity, and household personas. Gain valuable insights to tailor marketing strategies effectively.

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How have McDonald’s and Chipotle, two of the most recognizable names in the quick-service and fast-casual dining scenes, fared over the last year? We take a closer look at each chain’s visit performance, and highlight some bright spots of 2024.

October 16, 2024

Checking in on McDonald's and Wendy's

Find out how McDonald's and Wendy's are performing in 2024, driving visits by leaning into limited-time offers and breakfast menus.

August 15, 2024

Limited Time Only: The Trend Continues

Summer 2024 has seen fierce competition among fast food and dining chains, with many embracing limited-time offers to attract customers and drive visits. We dove into the visits for four brands – McDonald’s, Burger King, Taco Bell, and Smoothie King – to see how their offers are driving visits.

February 10, 2025

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Find how how visits to the Placer 100 Index for Retail & Dining - a dynamic, curated list of leading chains operating in the country - performed in January 2025.

February 5, 2025

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Fried chicken chains like Dave's Hot Chicken and Raising Cane's are some of the most exciting dining segments around. We dove into the visit numbers to see how the segment is faring and highlighted some of the chains making the biggest splash.

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Find out what's been driving the continued success at Sprouts at Dutch Bros.

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