McDonald's MCD Demographics and Foot Traffic Insights

Leverage Placer’s location analytics to analyze and compare chain performance and track industry trends over time
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Fast Food & QSR
Fast Food & QSR
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Metrics
March 2025
Vs.
March
2024
McDonald's
MoM change
%
YoY change
%
Total Visits
N/A
Avg. Visits/Locations
N/A
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Nationwide Foot Traffic Visits for McDonald's Stores

Compared to 10 Months Ago
McDonald's
/
MCD
 experienced a
-5%
 change in visits in
December 2024
 compared to
March 2024
Examine nationwide foot traffic visits across all
McDonald's
/
MCD
stores, evaluating their performance relative to the industry average. Tailor the report to specific criteria such as chain, state, and time range for a comprehensive analysis.

Most Visited McDonald's Stores

McDonald's
/
MCD
's most popular location is
McDonald's
 
6875 Sand Lake Rd, Orlando, FL 32819
, with
156.5K
 visitors in
March 2025
Assess all
McDonald's
/
MCD
 stores based on visitor rankings to identify the most and least visited locations. Determine
McDonald's
/
MCD
's top-performing store in terms of foot traffic and pinpoint the least frequented store.
Ranked Venues
March 2025
McDonald's
Rank
Store Name
Total Visits
Most Visited McDonald's Stores
This dataset contains foot traffic rank data for McDonald's stores for various states.
 
McDonald's
 /
6875 Sand Lake Rd, Orlando, FL 32819
156.5K
 
McDonald's
 /
159-01 Jamaica Avenue, New York, NY 11432
127.1K
 
McDonald's
 /
45-480 Kaneohe Bay Dr, Kaneohe, HI 96744
119.4K
 
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McDonald's Store Visits Map

McDonald's
/
MCD
 stores in
Utah
saw a
3.5%
change in customer visits in
March 2025
compared to
March 2024
Explore
McDonald's
/
MCD
store visit patterns across the US with this map. Highlighting states with varying levels of foot traffic, this visualization provides insights into regional consumer trends, aiding businesses in optimizing marketing strategies and resource allocation.
Geographic Breakdown
March 2025
Vs.
March 2024
McDonald's
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McDonald's Visitor Demographics

Explore
McDonald's
/
MCD
audience demographics, including median household income, education level, age, ethnicity, and personas. Gain valuable insights to tailor marketing strategies effectively.
Audience Overview
March 2025
McDonald's
Vs.
Competitors
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Chain Visits Forecast
Take the guesswork out of your day-to-day work and get a look into the future of your business!
  • Improve planning, optimize operations, and mitigate risks with projected foot traffic estimates for retail chains.
  • View forecasts by state or top locations and compare against previous years, competitors, and industry benchmarks.
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What Visitation Data Reveals About Consumer Behavior Ahead of Tariff Implementation

Tariffs have the potential to impact everything from product pricing to in-store foot traffic. We took a look at how retail visits and consumer behavior shifted as tariffs were announced.

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January 28, 2025
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How have McDonald’s and Chipotle, two of the most recognizable names in the quick-service and fast-casual dining scenes, fared over the last year? We take a closer look at each chain’s visit performance, and highlight some bright spots of 2024. 

Read More
arrow
Blog
October 16, 2024
Checking in on McDonald's and Wendy's 

Find out how McDonald's and Wendy's are performing in 2024, driving visits by leaning into limited-time offers and breakfast menus.

Read More
arrow
Blog
August 15, 2024
Limited Time Only: The Trend Continues

Summer 2024 has seen fierce competition among fast food and dining chains, with many embracing limited-time offers to attract customers and drive visits. We dove into the visits for four brands – McDonald’s, Burger King, Taco Bell, and Smoothie King – to see how their offers are driving visits.

Read More
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