TRU by Hilton HLT Demographics and Foot Traffic Insights

Leverage Placer’s location analytics to analyze and compare chain performance and track industry trends over time
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Hotels & Casinos
Hotels & Casinos
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Metrics
January 2025
Vs.
January
2024
TRU by Hilton
MoM change
%
YoY change
%
Total Visits
N/A
Avg. Visits/Locations
N/A
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Nationwide Foot Traffic Visits for TRU by Hilton Stores

Compared to 10 Months Ago
TRU by Hilton
/
HLT
 experienced a
48%
 change in visits in
October 2024
 compared to
January 2024
Examine nationwide foot traffic visits across all
TRU by Hilton
/
HLT
stores, evaluating their performance relative to the industry average. Tailor the report to specific criteria such as chain, state, and time range for a comprehensive analysis.

Most Visited TRU by Hilton Stores

TRU by Hilton
/
HLT
's most popular location is
Tru Hotel
 
800 Galleria Blvd, Rock Hill, SC 29730
, with
9.6K
 visitors in
January 2025
Assess all
TRU by Hilton
/
HLT
 stores based on visitor rankings to identify the most and least visited locations. Determine
TRU by Hilton
/
HLT
's top-performing store in terms of foot traffic and pinpoint the least frequented store.
Ranked Venues
January 2025
TRU by Hilton
Rank
Store Name
Total Visits
Most Visited TRU by Hilton Stores
This dataset contains foot traffic rank data for TRU by Hilton stores for various states.
 
Tru Hotel
 /
800 Galleria Blvd, Rock Hill, SC 29730
9.6K
 
Tru by Hilton Miami West Brickell
 /
1931 Sw 3rd Avenue, Miami, FL 33129
9.6K
 
Tru by Hilton Garland Richardson
 /
5055 N President George Bush Hwy, Garland, TX 75040
9.5K
 
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TRU by Hilton Store Visits Map

TRU by Hilton
/
HLT
 stores in
Alabama
saw a
135.7%
change in customer visits in
January 2025
compared to
January 2024
Explore
TRU by Hilton
/
HLT
store visit patterns across the US with this map. Highlighting states with varying levels of foot traffic, this visualization provides insights into regional consumer behavior, aiding businesses in optimizing marketing strategies and resource allocation.
Geographic Breakdown
January 2025
Vs.
January 2024
TRU by Hilton
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TRU by Hilton Visitor Demographics

Explore
TRU by Hilton
/
HLT
visitor demographics, including median household income, education level, age, ethnicity, and household personas. Gain valuable insights to tailor marketing strategies effectively.
Audience Overview
January 2025
TRU by Hilton
Vs.
Competitors
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Chain Visits Forecast
Take the guesswork out of your day-to-day work and get a look into the future of your business!
  • Improve planning, optimize operations, and mitigate risks with projected foot traffic estimates for retail chains.
  • View forecasts by state or top locations and compare against previous years, competitors, and industry benchmarks.
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From our Blog
Blog
December 4, 2024
Pre-Thanksgiving Travel & Leisure Visitation Patterns

Many Americans choose to take the entire week of Thanksgiving off, heading home early and maximizing family time during the holiday. How does the extra vacation time impact travel and leisure foot traffic? We dove into the data to find out. 

Read More
arrow
Blog
June 11, 2024
TRU and avid: Midscale Hotels on the Rise 

Hilton Hotels & Resorts and InterContinental Hotels Group (IHG) introduced their midscale hotels - TRU and avid - several years ago. We take a closer look at the visitation trends to these affordable hotels and dive into the demographics to see who is staying at them.

Read More
arrow
Blog
March 28, 2024
Exploring Luxury Hotel Brands’ Guest Segmentation

How do Waldorf Astoria and Ritz-Carlton guests differ, and where are they similar? Dive into the data to find out.

Read More
arrow
Blog
February 28, 2025
Department Stores Providing Value in Today’s Retail Landscape

Department stores continue to adapt to evolving consumer preferences and an ever-changing retail landscape. We looked at the latest location analytics for traditional and luxury department stores to uncover how they are finding success in today’s dynamic apparel space.

Read More
arrow
Blog
February 27, 2025
Dine Brands Maintains Their Broad Appeal

Dine Brands, which owns and operates IHOP, Applebee’s, and Fuzzy’s Taco Shop, is a major name in the full-service casual-dining restaurant segment. We took a look at how its two largest brands – IHOP and Applebee’s – performed in 2024. 

Read More
arrow
Blog
February 26, 2025
Best Buy: Fully Charged for 2025

Best Buy has long been a go-to destination for consumers looking for the latest tech – but like many retailers, it has faced challenges in recent years. We dove into the data to explore the latest visitation trends for Best Buy and the demographics of visitors that are driving traffic to the chain. 

Read More
arrow
Blog
December 4, 2024
Pre-Thanksgiving Travel & Leisure Visitation Patterns

Many Americans choose to take the entire week of Thanksgiving off, heading home early and maximizing family time during the holiday. How does the extra vacation time impact travel and leisure foot traffic? We dove into the data to find out. 

Read More
arrow
Blog
June 11, 2024
TRU and avid: Midscale Hotels on the Rise 

Hilton Hotels & Resorts and InterContinental Hotels Group (IHG) introduced their midscale hotels - TRU and avid - several years ago. We take a closer look at the visitation trends to these affordable hotels and dive into the demographics to see who is staying at them.

Read More
arrow
Blog
March 28, 2024
Exploring Luxury Hotel Brands’ Guest Segmentation

How do Waldorf Astoria and Ritz-Carlton guests differ, and where are they similar? Dive into the data to find out.

Read More
arrow
Blog
February 28, 2025
Department Stores Providing Value in Today’s Retail Landscape

Department stores continue to adapt to evolving consumer preferences and an ever-changing retail landscape. We looked at the latest location analytics for traditional and luxury department stores to uncover how they are finding success in today’s dynamic apparel space.

Read More
arrow
Blog
February 27, 2025
Dine Brands Maintains Their Broad Appeal

Dine Brands, which owns and operates IHOP, Applebee’s, and Fuzzy’s Taco Shop, is a major name in the full-service casual-dining restaurant segment. We took a look at how its two largest brands – IHOP and Applebee’s – performed in 2024. 

Read More
arrow
Blog
February 26, 2025
Best Buy: Fully Charged for 2025

Best Buy has long been a go-to destination for consumers looking for the latest tech – but like many retailers, it has faced challenges in recent years. We dove into the data to explore the latest visitation trends for Best Buy and the demographics of visitors that are driving traffic to the chain. 

Read More
arrow
See All