Volcom Demographics and Foot Traffic Insights

The apparel space has faced considerable headwinds in recent years – from changing consumer preferences to cutbacks in discretionary spending. We dove into the data for various apparel categories to explore emerging industry trends and see what foot traffic patterns can tell us about the state of ap

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Despite general growth in retail visitation over the past few years, rapid price increases and changes in consumer behavior may finally have caught up to consumers across income levels. Retailers are increasingly targeting high income consumers to offset a drop-off in demand.

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Iconic clothing brand Brooks Brothers has experienced a challenging few years, but recent foot traffic suggests that things are turning around for the retailer. We took a look at the location analytics for the brand to see how it’s been weathering recent challenges. 

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Dollar Tree's recently announced plan to sell Family Dollar at a significant loss is another sign of the recent struggles in the discount and dollar store sector. We dove into the data to understand what is driving Dollar Tree’s decision and what this means for Family Dollar moving forward.

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Five years after the pandemic, and deep into a renewed national interest in wellness and sober living, how is the Bev Alc segment faring? We took a deep dive into the space to uncover new trends, changes with consumer engagement, and potential headwinds for the industry. 

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The apparel space has faced considerable headwinds in recent years – from changing consumer preferences to cutbacks in discretionary spending. We dove into the data for various apparel categories to explore emerging industry trends and see what foot traffic patterns can tell us about the state of ap

Read More