The fitness industry has experienced steady growth in recent years, propelled by consumers’ prioritization of health and wellness – and gyms across the country are benefiting. We take a closer look at the data to see how the segment is performing relative to last year.

Gyms were a 2022 winner, with exercisers flocking back to health clubs despite predictions of the sector’s imminent demise, strength that continued into 2023. Where do leading fitness chains stand as we prepare to wrap up 2023? We dive into the data to find out.

The fitness industry proved remarkably resilient over the past few years. With January - the sector's strongest month of the year - behind us, we look at the segment's January performance to see how major chains are doing post-COVID and explore specialty fitness brands. 

Our latest white paper looks at offline fitness to understand how consumers’ relationships with gyms have evolved since the pandemic.

We dove into foot traffic for leading gyms to understand how the offline fitness sector performed in 2021 and where it’s headed in 2022. 

The fitness industry’s impressive covid recovery signals that the predictions about “the end of gyms” will not be coming true any time soon.

Gyms are making a comeback, while home improvement giants continue to hold onto their gains thanks to a return to ‘normal’ shopping behavior.