Fitness
Dive into the world of offline fitness with Placer.ai. Gain data-driven insights on the latest industry trends without breaking a sweat.
Planet Fitness at the 2024 Halfway Point
Gym visits flourished at the start of 2024, as consumers made their yearly New Year's resolutions and flocked to fitness clubs nationwide. But how did category leaders fare in Q2 2024? We dove into the data to find out, zooming in on Planet Fitness, a major player in the fitness space.
Let’s Get Physical: Fitness In 2024
The fitness industry has experienced steady growth in recent years, propelled by consumers’ prioritization of health and wellness – and gyms across the country are benefiting. We take a closer look at the data to see how the segment is performing relative to last year.
Fitness: A Strong Start to 2024
January is a time for new beginnings – and nearly half of Americans vowed to improve their fitness in the new year. So with 2024 picking up steam, we dove into the data to explore the current state of fitness. How did leading fitness chains perform last month?
Fitness Positioned for a Strong 2023 Finish
Gyms were a 2022 winner, with exercisers flocking back to health clubs despite predictions of the sector’s imminent demise, strength that continued into 2023. Where do leading fitness chains stand as we prepare to wrap up 2023? We dive into the data to find out.
Fitness at its Fittest: Staying Strong in 2023
The fitness industry has proven to be a resilient one over the past few years as health and wellness remain a consumer priority. We dive into the visit metrics for the fitness space to see how it is faring nearly halfway through 2023.
Focusing On Fitness: Q4 and January Recap
The fitness industry proved remarkably resilient over the past few years. With January - the sector's strongest month of the year - behind us, we look at the segment's January performance to see how major chains are doing post-COVID and explore specialty fitness brands.