Starbucks’ Red Cup Day Makes a Comeback
Visits to Starbucks usually spike on its annual Red Cup Day, as patrons flock to the chain to order a specialty holiday beverage and receive a complimentary reusable red cup. How successful was the promotion in 2024? We took a look at the data to find out.
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Grocery Deep Dive
As one of the strongest performing retail sectors during the pandemic, the grocery sector showed exceptional offline strength by quickly adapting to a new pandemic-influenced reality. Yet, nearly halfway through 2021, it is increasingly clear the return to normalcy is in full swing, and with that, the need to adapt to a changing environment once again. To leverage last year’s surge and position themselves up for longer-term growth, grocers must understand which trends are here to stay and which are not.
Starbucks, Dunkin' and New Urban Centers
While we knew the wider coffee sector was trending in the right direction, the latest numbers from top brands in the space only deepen the optimism. Additionally, the results also strengthen key findings from migration analysis data speaking to unique retail and hospitality opportunities in rising regions.
Athleisure Update
Admittedly, the athleisure and athletic wear space was one where we expected to see a rapid and significant recovery. Yet, the magnitude and speed of the recovery deserve extra note because many of the brands that headline the sector are facing significant challenges that make the success all the more impressive.
Home Goods Review
Like the home improvement sector, home furnishings leaders saw that strength continue into 2021. But as retail increasingly reopens and normalcy increasingly returns, the big question of whether the peaks are sustainable, and which brands might be best positioned arises.
Fitness Deep Dive
In spite of pessimistic predictions made during the height of the pandemic, the fitness sector is experiencing an impressive offline recovery. And while the sector’s recovery pattern can undoubtedly be tied to an accelerated pandemic-influenced health trend, there is another significant contributor to its gradual growth in visits. Fitness brands are internalizing and quickly adapting to new challenges and shifts in consumer behavior patterns.
