Starbucks’ Red Cup Day Makes a Comeback
Visits to Starbucks usually spike on its annual Red Cup Day, as patrons flock to the chain to order a specialty holiday beverage and receive a complimentary reusable red cup. How successful was the promotion in 2024? We took a look at the data to find out.
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Indoor / Outdoor Malls - September Update
In July, we broke down the relative recoveries of outdoor and indoor shopping centers and found that, perhaps unsurprisingly, the former were recovering faster. The combination of shoppers’ concerns about COVID, limitations on which retailers were reopening, and other factors gave outdoor centers an advantage during the early stages of the recovery.
Grocery Update - Behaviors, Visits and the Rest of 2020
When we last looked at grocery shopping behavior, we noted a few key changes. Visits were shifting from weekends to weekdays and from evenings to mornings. And seemingly, these shifts were driving more time in store, along with a significant shift in visit duration for top brands.
The State of the Department Store
It was hardly the golden age for department stores before the rise of COVID-19, but the pandemic raised significant questions regarding the future of these stores. So we took a look at two of the most popular department stores across four different states, Kohl’s and Macy’s, to see how both their nationwide and state recoveries were going.
Starbucks and the Guide to Winning the Holidays
Everything in retail has been turned upside down in 2020, so it’s exciting to see something continue as normal. Obviously, we’re talking about the unique power of Starbucks to leverage the calendar to its fullest advantage.
