Halloween’s 2024 Retail & Dining Impact – Party City Carries the Season
Every year, consumers head to the shops for costumes, spooky yard decorations, candy and Halloween supplies. Many dining chains also roll out Halloween-themed offers. We take a look at the data to find out how Halloween 2024 impacted retail and dining visits.
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Redefining the Mall
Although the wake-up call for shopping malls to adapt to a changing retail environment was heard long before COVID, the pandemic had enhanced its pressing urgency. Our latest whitepaper discusses some of the ways in which malls can go through a data-driven redevelopment process while adapting to changing industry trends and consumer behavior. Below is a taste of what we found.
Placer Bytes: Nike's Holidays, Sephora & Kohl's Partnership & Darden's Rebound
In this Placer Bytes, we dive into Nike’s recovery and holiday performance, analyze the Sephora partnership with Kohls, and break down the impact of the COVID resurgence on key Darden restaurant brands.
