Civic
Follow our analyses of regional foot traffic trends and domestic migration patterns. Gain data-driven insights into regional attractions and businesses.

Florida Spring Break Break-Up? Travelers Still Love Florida!
Thousands of young people descend on beaches during spring break to soak up the sun, kick back, and enjoy themselves. How do these revelers impact local businesses in key Florida destinations like Miami and Panama City Beach? We take a closer look.

Provo-Orem and Ogden-Clearfield Emerging As Utah Hotspots
Migration to the Mountain States has been on an upward trend in recent years. And one state in particular – Utah – has received an impressive influx of new residents. Which areas are experiencing the most growth? And what is driving migration to the Beehive State? We take a closer look.

Texas Suburbs on the Rise
Texas has been a favored destination for Americans relocating from major population centers - but which metro areas are attracting new residents? Are people moving to major cities like Dallas, Houston, Austin, and San Antonio, or are they heading out to the suburbs? We take a closer look.

The St. Patrick’s Day Effect
St. Patrick's Day is a day for bar crawls, green makeup, and drinks with friends. Cities host major celebrations, a draw to their downtown areas. What kind of a lift do bars and pubs get on the big day? And what other retail categories stand to benefit from the occasion?

Tampa Tourism Trends
Florida has long been a popular tourist destination, and Tampa is quickly becoming a vacation hotspot. The city has seen its tourism sector grow over the past few years, so we dove into the location analytics data to better understand these tourism trends.

Diving Into Holiday Season Favorites
With Christmas in the rearview mirror, we dug into the data to explore some of the most beloved holiday spots throughout the country. Who visits Christmas stores? How do holiday events affect foot traffic to local hangouts? We take a closer look.

Domestic Tourism at a Glance: A Q3 2023 Roundup
Over the past year, many Americans chose to postpone trips and embrace “staycations” instead. But many people are still traveling, whether for business or pleasure. So with the year drawing to a close, we look at the data to see how some top domestic tourism destinations nationwide fared in Q3 2023.