Starbucks and Dutch Bros: Short Visits Lead the Way
With Q3 2024 in the rearview mirror, we took a closer look at visitation patterns at Starbucks and Dutch Bros to see how they are faring – and what might lie ahead for both brands in the coming months.
Retail Media Networks – Off the Beaten Track
Retail media networks continue to provide important marketing opportunities to retailers of all sizes. We dive into the data to explore how location intelligence can help retailers and advertising partners make the most of the retail media opportunity.
Ulta & Lululemon: Discretionary Spending On The Up
Ulta Beauty and lululemon athletica – two brands that fall solidly into the discretionary spending category – are thriving in a challenging retail environment. We take a closer look at their recent foot traffic data to see what may be driving visits to their stores.
The Score After Q1: Sporting Goods Chains
When we last checked in with the sporting goods sector in early 2023, visits to DICK’s Sporting Goods and Hibbett Sports were ahead of pre-pandemic levels. Now, almost halfway through 2023, we dove into their recent foot traffic performance to see how innovation and strategy are impacting visits.
Who Uses NYC Airports: Biting Into The Big Apple’s Main Transport Hubs
We take a closer look at location intelligence data for the three major airports serving the New York area - JFK, LaGuardia, and Newark Liberty - to better understand who they serve and what can be done to turn them into ever-more appealing travel hubs for New Yorkers.
Off Price: Strength in The Face of Retail Challenges
Off-price retail has been a winner in the apparel retail space. We look at the location intelligence for some major players - T.J. Maxx, Marshalls, Burlington, and Ross - to see how they are performing in challenging times.
Walmart, Target & Wholesalers in Q1 2023 – The Return of Mission-Driven Shopping?
Walmart, Target, and Costco became the go-to destination for mission-driven shoppers during the pandemic, and that strength continued into 2022. Now, as prices continue to rise, these stores are seeing a shift in their foot traffic patterns. We explore these retail trends in-depth here.
Visits Improve for Home Improvement
We last checked in with the home improvement sector at the start of 2023, when visits were beginning to heat up after a muted 2022. We decided to revisit the location intelligence metrics for the category leaders – Lowe’s and The Home Depot – to see how foot traffic is faring so far in 2023.
Department Store Roundup: Q1 2023
Department stores continue to adapt their sales strategies to changing consumer preferences. Using the latest location intelligence metrics on department stores, we explore some of the visitation trends behind Q1 2023 foot traffic growth in the category.
Placer.ai Mall Index, April 2023 – A Rebound on the Horizon?
With the tightening of discretionary spending, the shopping center space has not been spared. But March 2023 location data hinted at the beginning of a rebound. Did the positive trend continue in April? We dove into the foot traffic data to find out.
