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Malls

INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 
Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
Placer Research
January 9, 2025

Articles & Executive Insights

Article
JonasCon Brings Even More Experiential to American Dream 
American Dream hosted the first ever JonasCon on March 23rd, 2025. How did the event impact visitation trends, and what does the success of JonasCon mean for the future of malls? We dove into the data to find out.
Shira Petrack
April 1, 2025
4 minutes
Executive Insights
Walmart’s Mall Purchase: Towards a More Diversified Portfolio 
Walmart recently purchased a mall in Allegheny, PA. We took a look at the data - for this and other mall purchases - to see what may lie behind the move.
Caroline Wu
March 20, 2025
2 minutes
Article
Placer.ai Mall Index: February 2025
With 2025 firmly underway, how are mall visits performing? We took a look at February's data to find out.
Shira Petrack
March 7, 2025
3 minutes
Article
Walmart Goes to the Mall: Insights From the Monroeville Acquisition
Walmart’s recent acquisition of the Pittsburgh, PA-area Monroeville Mall signals a new chapter for the retail giant. Why did Walmart choose this particular property, what makes it such an appealing prospect – and what might the company do with the space? 
Lila Margalit
March 4, 2025
4 minutes
Executive Insights
Shopping Centers Provide Havens for Residents Affected by the LA Fires
Our hearts go out to all those affected by the recent Los Angeles wildfires. Many Angelenos, in search of a sense of normalcy and diversion, have turned to a familiar and comforting place—the mall. 
Caroline Wu
February 25, 2025
3 minutes
Article
Placer.ai January 2025 Mall Index: Visit Growth Across Formats
How was the first month of the year for mall types across the country? We dove into the data to find out.
Shira Petrack
February 7, 2025
3 minutes
Article
Placer.ai Mall December 2024 Index: Recapping the Holiday Season 
Malls continued to display their resilience once again in 2024, with traffic to indoor malls, outlet malls, and open-air shopping centers remaining essentially on par with 2023 levels, suggesting a strong positioning ahead of 2025.
Shira Petrack
January 7, 2025
3 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Reports

INSIDER
Report
Meet You at the Mall: Malls' Summer Draw
We dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
October 11, 2024
8 min read
INSIDER
Report
The Comeback of the Mall in 2024
This report explores the state of malls in 2024 by analyzing trends driving mall traffic and seeing where consumer behavior is changing – and where it’s staying the same.
March 28, 2024
8 minutes
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