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Coffee & QSR

INSIDER
Report
3 Strategies for Full-Service Success in 2025
Dive into the data to uncover strategies helping full-service restaurant chains succeed in what remains a challenging environment.
Placer Research
February 20, 2025

Articles & Executive Insights

Article
Scaling Fast-Casual: CAVA's Depth vs. Sweetgreen's Breadth in Q2 2025
CAVA and Sweetgreen saw major visit growth in Q2 2025, but their expansion philosophies differ. See the data comparing CAVA's market depth to Sweetgreen's national breadth.
Shira Petrack
July 30, 2025
2 minutes
Article
The QSR Playbook for H2 2025: Lessons in Value and Innovation from Yum!, RBI, & Wendy's
Find out how leading QSR players Yum! Brands, RBI, and Wendy’s performed in Q2 2025.
Lila Margalit
July 29, 2025
4 minutes
Article
Decoding Shake Shack & Wingstop's Q2 2025 Visit Performance
Shake Shack Q2 visits up 13.7% (per-venue -1.7%). Wingstop visits up 3.6% (per-venue -6.3%). These divergent paths show brand resilience. Shake Shack appeals to higher HHI. Wingstop's lower HHI family base faces budget pressure, impacting loyalty. Both brands adapt for future success.
Shira Petrack
July 23, 2025
2 minutes
Article
McDonald's Snack Wrap Return Drives Immediate Foot Traffic Surge
McDonald's Snack Wrap re-launch on July 10 drove a significant visit surge, up 15.0% from the 2025 YTD daily average. This initial success highlights the power of nostalgia-driven menu innovation to boost traffic, crucial for McDonald's ongoing efforts to reverse recent sales and traffic plateaus
Shira Petrack
July 17, 2025
1 minute
Article
Chipotle & McDonald’s Halfway Through 2025
McDonald's and Chipotle show diverse paths in Q2 2025. McDonald's visits rebounded, driven by innovation. Chipotle's overall visits grew, but its per-location traffic saw a dip. Both companies are expanding aggressively, shaping the dining landscape and demonstrating resilience amidst market challenges.
Bracha Arnold
July 17, 2025
3 minutes
Article
Beyond the Discount: Can Protein and a "Back to Basics" Approach Re-energize Starbucks?
Starbucks faces stiff competition and flat visit frequency. Its "Back to Starbucks" plan focuses on innovation and experience to boost loyalty. Despite challenges, the brand's core customer base remains stable, positioning it for a potential turnaround through strategic in-store enhancements.
R.J. Hottovy
July 1, 2025
3 minutes
Article
How Limited Service Is Succeeding in 2025
Limited-service dining thrives. Coffee's growth is led by small chains and affluent visitors. Short visits boost coffee and fast-casual. Chicken's share grew, impacting burger chains. The category evolves through diverse strategies, showcasing resilience.
Bracha Arnold
June 27, 2025
4 minutes
Article
Capturing Diners With Creative Offers: LTO Home Runs in 2025
Chipotle, IHOP, and Jack in the Box used LTOs to drive visits. Chipotle's hockey BOGO surged traffic. IHOP's charity pancake day and Jack in the Box's T-Pain collab boosted visits. These show LTOs' power via local trends, charity, and pop culture.
Lila Margalit
June 18, 2025
3 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Reports

INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
Placer Research
January 16, 2025
14 minutes
INSIDER
Report
Retail Trends to Watch in 2025
Which retail trends are poised to dominate in 2025? We take a look at the location intelligence to uncover shifts poised to shape the retail landscape in the coming year.
Placer Research
November 18, 2024
12 minutes
INSIDER
Report
Pricing Strategies Driving Restaurant Visits in 2024
Dive into the data to explore the state of the restaurant industry in 2024 and see how leading chains are navigating the challenges posed by rising prices.
September 26, 2024
7 minutes
INSIDER
Report
Q2 2024 – Retail & Restaurant Review
Discover how discount and dollar stores, grocery chains, fitness clubs, superstores, home improvement and furnishing chains, and restaurants fared in Q2 2024.
July 18, 2024
6 minutes
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